Dewi Jones

Innovis CEO



Originally from a family farm on the Llyn Peninsula in North Wales, Dewi studied at the Welsh Agricultural College and post graduate in New Zealand, before returning back to Aberystwyth to lead extensive sheep research projects at the Institute of Rural Sciences (IRS). Following ten years in applied research at IRS, which included the establishment of the Welsh Sheep Strategy, Dewi established CBS Technologies as a spinout from Aberystwyth University. CBS was merged with two other companies in 2004 to create Innovis. Dewi is a Nuffield Scholar, Fellow of the Royal Agricultural Society and has sat on a plethora of Industry advisory boards, including TSB’s Animal Sector Group and National Scrapie Plan. Dewi also, through his past directorship of the British Livestock Genetics Consortium, developed a number of sheep improvement strategies in other countries. Dewi has his feet firmly on the ground and is actively involved in all aspects of Innovis’ business.



Committed to research and development this has enabled us to build upon our successful and established crossbreeding programmes.





Sheep Genetics in Practise

“Combine carefully selected Innovis genetics with detailed attention to management, and I don’t know of any other livestock farming enterprise that could beat sheep farming in terms of profitability for a starter..."

Jim Beary – Aberfield


“We’re having a trial run over a portion of the flock. Our first draw of Primera cross lambs reached 19kg target finishing weight at 11 weeks, both the twin Primera and Abermax cross lambs..."

James Teasdale – Abermax 



Since introducing the New Zealand bred Highlander to his Devon unit three years ago, finished sheep production has increased by 42% to 342kg per acre while a traditional indoor...

Mike Tewson – Highlander



Producing tailored made replacement ewes featuring Innovis genetics within a traditional stratified system is proving to be a win win venture for two sheep farming businesses...

Ben Anthony - Aberfield Crossbred  



Contact Innovis

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Innovis Ltd, Peithyll, Capel Dewi. Aberystwyth, Wales, UK SY23 3HU.

Tel.: 01970 828236